Fighting Fake Review Extortion: How "A PLUS QUICK LOCKSMITH" and Make It Viral Media Took Action Against Online Scammers

In an era where online reviews can make or break a business, scammers are using a new tactic — fake review extortion — to exploit honest companies. Recently, A PLUS QUICK LOCKSMITH, a reputable locksmith business, became the target of such an extortion scheme involving fake Google reviews. With the guidance of Make It Viral Media, a digital marketing agency dedicated to protecting clients’ online reputations, the locksmith company was able to respond effectively and protect its business.

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The Threat: Fake Review Extortion Against A PLUS QUICK LOCKSMITH

It all began when multiple fake reviews appeared on A PLUS QUICK LOCKSMITH’s Google My Business page. These reviews contained fabricated complaints, designed to damage the company’s reputation. Shortly after, the owner received threatening messages from an individual who admitted to posting the fake reviews.

The scammer demanded a $500 payment to stop the attacks. When the locksmith refused, the scammer escalated, threatening to post ten new fake reviews daily unless the money was paid. This was a clear case of fake review extortion — a malicious attempt to manipulate a business into paying to protect its public image.

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Make It Viral Media’s Response to Fake Review Extortion

As an agency committed to its clients' success, Make It Viral Media acted immediately. The strategy included:

1. Immediate Reporting – The agency contacted the business owner late at night to ensure he was aware of the situation and guided him on reporting each review individually using Google’s tools.

2. Documentation and Evidence Collection – They compiled detailed evidence, including screenshots of the fake reviews and threatening WhatsApp messages, to strengthen the case.

3. Submitting a Comprehensive Report to Google – Using Google’s “Request Removal of Inappropriate Reviews” form, they submitted an appeal citing Spam and Fake Content policy violations. They attached a PDF titled “A_PLUS_QUICK_LOCKSMITH_Fake_Reviews_Extortion_Evidence” detailing the scam.

4. Ongoing Monitoring – The team continues to track any new reviews and is ready to act immediately if the attacker tries again.

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How to Take Action if You’re Targeted by Fake Review Extortion

If your business is targeted by fake review extortion, here are steps to protect yourself:

• Report Each Review Individually – Use the “Report review” feature in Google My Business and choose “Spam” or “Fake content” as the reason.

• Gather Evidence – Keep screenshots of the fake reviews and any communications from the scammer.

• File a Formal Request with Google – Use the official removal request form and attach your evidence.

• Contact Google My Business Support – Reach out via the Help Center or Twitter (@GoogleMyBiz).

• Consider Legal Reporting – In the U.S., file a complaint with the FBI’s Internet Crime Complaint Center (IC3.gov).

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Conclusion: Make It Viral Media Stands Against Fake Review Extortion

At Make It Viral Media, we believe in defending our clients against any form of online attack. This case with A PLUS QUICK LOCKSMITH proves that fake review extortion can be fought — and won — with swift, strategic action.

By staying vigilant, documenting evidence, and leveraging Google’s reporting process, businesses can protect their reputations and stand strong against online threats. No company should have to face these challenges alone, and with the right support, the truth will always prevail.